In mixing bowl add warm milk, butter, eggs, salt, sugar, yeast and food coloring. Stir till combined. You may still see a few chunks of butter.

Add flour and salt. Stir till you form a soft, slightly sticky ball.

Cover and allow the dough to rise for 1 hour.

Preheat oven to 375 ° F.

Turn dough out onto floured counter and roll out 18x10-in. rectangle.

Brush dough with the melted butter, then sprinkle with sugar and cinnamon.

Roll up and cut it into 1 inch round pieces. Place on cookie sheet lined with parchment paper or sprayed with non-stick cooking spray.  

Put two cinnamon rolls close to each other and pinch their bottoms to get the heart shape.

Bake for 15-20 min until no longer doughy. 

In a medium bowl make frosting by beating together the cream cheese and powdered sugar. 

Spread with the frosting over the baked cinnamon rolls.

Serve and ENJOY!